I had to write an article over a 24 hour period for a client.
I made certain I knew what they were expecting and they knew what I was providing.
Once that was decided, them I figured out my schedule and how much time I had to spend on researching, writing, drafting & finalizing.
I reviewed all the materials given to me by the client.
I thoroughly researched the client, the product, their website, videos, their reviews.
Then I went on to research the market reading competitor reviews, websites, frequently asked questions.
I personally have a list of questions I try to answer when I write, to stay on track and deliver as much relevant content for the prospect and my client as possible. Maybe if there is interest for it, I’ll post in the future.
That’s about it for my writing process. Then I stitch everything together, whittle it down, tighten it up and polish it for delivery.
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